Mobile Orchard Podcast

Dave Mark and Jeff LaMarche are the authors of “Beginning iPhone Development.”  In this interview, Dave and Jeff talk about what you should learn before you start coding for iPhone, connecting interface builder components to code, how interface builder differs from “code-gen” style UI builders, Objective-C message passing patterns, delegates and protocols, and differences between Cocoa and web MVC implementations.

Mark Jardine and Paul Haddad of the Tapbots talk about Weightbot.  Weightbot is both a commercial success — having sold over 100,000 copies — and a beautiful example of creating a custom UI on the iPhone.  The interview is in three parts: (1) the origins of the app, (2) creating custom UI controls and (3) promoting the app.  This last part is virtually a step-by-step guide to successfully promoting an app; be sure to catch it.