Episode 33: Oceanhouse Media
Sunday, February 21st, 2010Oceanhouse Media has an enviable track record: For almost the entire lifetime of the App Store they’ve consistently had a handful of apps in the top-100. Their apps beat the averages for both volume and unit price; in fact, they won’t build an app unless they can sell five to ten thousand units at $4 to $7 each. Just before the holidays they landed the license to create apps under the “Dr. Suess” brand; their Grinch themed Christmas offerings were a hit and were widely covered by CNN, CNET and others. In this interview, I speak with Michel Kripalani, Oceanhouse’s founder and President, about the plan behind their success.